Reach More People. Create More Impact.
Imagine – In Just a Few Weeks, You’ll Be Ready to Step Into the Spotlight with Your Message to Your Ideal Audience on a Platform that You Created!

Tabitha Moore
Dear authorpreneur,
Have you ever felt that trying to get your message out was hopeless? Like trying to get notices in a packed stadium? Or trying to get heard at a crowded, loud party with music blaring in the background?
You’re not alone.
You’ve got a great message. One that you are confident is of interest to others. You know you need a platform to get your message out there, so you’ve read the books, attended the webinars and started creating your platform.
Crickets. That defining sound of nothing. You can’t figure it out.
You were confident your message was great. Now, you’re questioning your message, your plan and yourself. There’s got to be a better way, an easier way to let your “voice” be heard. You’ve got a dream and you desperately want it to become a reality.
Reality
The reality that you’ve quickly realized is that it’s harder that you thought it would be to get noticed. You can’t just push play and have it all work out the way you thought it would.
So off you go on a search for help. You start searching on Google and end up down a rabbit hole of information on increasing Facebook followers, tweeting with hash tags, and how to blog 4 times a week. Your email inbox quickly increases with newsletters, how-to’s, top 10 tips, steps, podcasts and success stories. And it leaves your feeling overwhelmed, and confused with even more questions than when you started.
You are no closer to your dream and being noticed than when you started.
If any of this rings true, you are not alone.
Thousands of Authorpreneurs, just like you, have been through this same experience. And they are left with the same questions you have:
- How can I strategically grow my platform in a systematic way?
- Is doing all this work worth my time and energy?
- Am I doing everything I can to grow my platform and am I doing it right?
- What exactly is great content anyway and how is it different from the content in my book?
- And how exactly do I make money with my platform?
I have worked with a lot of Authorpreneurs who were exactly in this place when I met them. Their platform was all over the board. They had a few blog posts written in spurts of time, they had some Facebook posts they had done a year ago. They were doing pretty well on twitter, but they didn’t have a free gift on their website. All they had was an opportunity for people to sign up to their newsletter, which they sent maybe once every two months. They had been on the radio and TV, and had no way of capturing any of that audience.

Why Having a Platform Matters
Average # of minutes an Agent spends reviewing a query letter
Average # of days a book is on the bookshelf
%
% of books that don't even sell 1,000 copies
# of books published every year
It is up to you to market your message to the world.
The good news is, for most of my clients, the adjustments that help them skyrocket their platform growth are small, easy-to-implement changes that make a difference right away.
If you’ve never established a platform before, it’s hard to know what to expect, when to expect it and how you can control the results. Maybe you were able to get a rush of people to sign up for your newsletter or free gift.
That’s great!, But could it have been a fluke?
Now, it happens twice. You find yourself getting excited. You are on to something!
Then traffic slows down and you don’t know what you can do to increase it again.
So the question is, how can you consistently grow your platform knowing exactly what you did to cause it and having confidence that you can cause it again and again?
What my clients soon discover is:
They stopped looking at their speaking, media appearances, social media posts and blogging as one off approaches to building their platform.
And they started looking at it as a system. A funnel for building their platform. With their email list being at the center, the number one goal for growth.
Just imagine…
How many more people you could reach if you could do this?
What would be the impact if you were able to increase your platform by 50%? 500%? 5,000%?
Let’s face it; you are already spending a lot of time to make money to pay the bills, whether you are working full time, you have a full private practice, or you are trying to get your new business off the ground.
My clients have found that…
focusing their attention on just 5 key areas was the most surefire way to quickly and consistently grow their platform without having to work any harder.
If you are spending your time trying to create Facebook posts, and then jumping over to creating a blog, then, going to a speaking engagement as a keynote and then preparing for an interview on the radio. You are doing a lot for your platform, but chances are, your platform isn’t really doing a lot for you.
I’m all about creating results.
You see, I’ve figured it all out AND I’m laying it out for you so you can easily duplicate my client’s success.
This is the ONLY mastermind training available that walks Authorpreneurs through EXACTLY how to establish your platform quickly and effectively!
It’s designed to help you:
- Massively increase your platform in a short amount of time
- Add blogging and guest articles to your marketing mix
- Create a large number of engaged, raving fans excited for your next book, program or product
“I would like to invite you to my exclusive mastermind program to strategically build your platform and spread your message.
I will personally walk you through a roadmap that eliminates all the guess work and is specifically designed to help you launch your platform or build it faster than you could on your own.”
Tabitha MooreIt’s designed specifically for authors or those wanting to publish books who prefer an authentic way of voicing their message and want to use that authentic way to draw people in to their platform without being “salesy”.
If you resonate with my philosophy of strategic simplicity, then you’ll love learning about how to establish your platform that magically transforms interested prospects into raving fans of your message and leaves you feeling good about it.
And since I know your time is gold, there’s no reason to wade through the overwhelming amount of information out there about how to grow your platform. I’m all about combining simplicity and systems, which means you’re going to be able to create and grow your platform faster and with less stress than you ever thought possible.
If you have a message, you need a platform.

In just a few weeks, you’re going to walk away with:
- A platform you can be proud of that will voice your message
- Knowing how to leverage your time to quickly and efficiently establish your platform
- Insider secrets to building engagement with your list so that they look forward to hearing from you each week
- Knowing the specific steps to easily create insightful and engaging content consistently
- How to create hunger and desire in your website visitors to join your email list without feeling “salesy”
- What to do if you hit a slump in your platform growth
- A bunch of simple little “behind-the scenes” tips that will save you tons of time, money and energy and keep you from learning the hard and frustrating way! I wish someone told me these things.
- The exact language and structure to create a perfect irresistible guest post pitch they won’t be able to say “no” to.
- How to maximize your guest posting success so that you get asked back to write for them again and again.
- The confidence that comes with having a roadmap!
“I was able to take her suggestions and apply them immediately.”
“Tabitha is very personable and easy to talk to over the phone. She’s thoughtful and insightful- I was able to take her suggestions and apply them immediately, with great results!”
Christina HildebrandtHere’s just a sampling of what you’ll get in this comprehensive mastermind training:
Step 1 – Craft Your Enticing Free Gift
“The purpose of your Free Gift is to begin a relationship. So it needs to be enticing enough that your prospect says ‘Yes! I want this badly enough to give you a chance, even though I don’t know you well yet!’”
We start here because your email list is at the core of your platform and the best way to build your list is by crafting a free gift that your audience can’t live without. Everything else is reverse engineered from here. It’s also what you’re probably most resisting. So we start here and pull it together so you have no excuses for creating the rest of your platform.
You’ll get my 7-step process that will transform your free gift from falling flat to must-have.
You’ll also learn:
- How to choose a free gift topic your audience will be drawn to
- The biggest mistakes authorpreneurs make when creating their free gift
- How to write amazingly effective copy that will do the selling for you
- How to put it all together in a way that will maximize your conversion – to build your audience as quickly and effectively as possible

“I’ve been able to grow my email list by 30%”
“Tabitha has been a huge asset to my business. With her help, I’ve been able to grow my email list by 30%, my Facebook fans by 50% and the monthly unique visitors to my website from 40,000 to 100,000. Thanks to her, I’ve also been able to monetize my platform by launching my first online program and I plan on launching several more in the near future!”
Dr. Michael Murray

Step 2 – Warm Up and Engage Your New Audience
“Email was never intended for broadcast messages – it was designed for bi-directional conversation.”
It’s important to start building relationships with your new subscribers. Engagement is about your audience’s emotional investment in you and what you’re doing with your message.
You’ll learn how to use emails to build engagement with cycles of commitment and reward.
You’ll also learn:
- How to train your audience on how to engage with you
- How to show them that you can solve their problem and you are credible and trustworthy (without meeting you in person)
- What the difference between junk mail and non junk mail really is and how you can avoid it with your emails
- How to solicit action and interaction with your audience using influence triggers
Step 3 – Create Insightful and Engaging Content Consistently
“I prefer to use the term ‘Insight Marketing’ because no one is needing more information. What they need are the insights and aha’s that allow them to create breakthroughs that help people take action.”
People today are swamped with too much information and the information they get is generally incomplete and leaves them with even more questions. This can be a very frustrating experience because they can’t take action on what they learned.
In this step you will learn how you can quickly and easily write insightful posts with depth and meaning and create an engaging, actionable newsletter.
You’ll also learn:
- How to outline an entire post in less than 10 minutes
- How to write the entire post section by section with plenty of meat
- How to polish your post until it shines
- How to tie in your newsletter with your blogs, webinars, YouTube videos and anything else you want people to go to.
- How to turn your newsletter into an engaging conversation
- The biggest mistakes most people make when creating newsletters (and how to avoid them)

“It is so much fun to write emails now…”
“Tabitha has helped me clarify my message and speak to my ideal audience in a much more engaging way then I’ve done in the past. It is so much fun to write emails now, because I get such positive feedback and insights from my audience!”
Diane Dandeneau

Step 4 – Get Known Quickly with Strategic Guest Posting
“The key to writing great posts isn’t inspiration, and it isn’t writing talent – it’s all about giving people what they like and what they want.”
Getting traffic to your website is pretty straight forward. People needs to discover you, and particularly in the early days of your platform growth, the only way that’s going to happen is if you get in front of them where they already are. This is the biggest reason to post on other blogs and online magazines when you are starting out.
In this step you will learn where you should be guest posting and why, and how to find the most effective blogs and online magazines for your niche.
You’ll also learn:
- What you should write about for the blogs you’ve chosen.
- How to write a great headline
- How to create a perfect irresistible pitch they won’t be able to say “no” to.
- The biggest mistakes people make when pitching their guest post
- How to maximize your success so that you get asked back to write for them again and again!
“I have been able to move out of my confusion and into action.”
“I had reached a place of confusion where I didn’t know what direction my message would take. With Tabitha’s guidance, helpful exercises and pointed questions, I have been able to move out of my confusion and into action. Now my messaging leaves me more energized at the end of the day, because what I do has meaning to me and others.
Through her coaching I am also able move through my own obstacles to success, including my own fears of change when moving forward.
Thank you Tabitha!”
Charee MacDonaldStep 5 – Establish Your Content Calendar
“Your Content Calendar is geared towards getting more new people onto your email list in a way that is manageable.”
I often see authors try to take on these immensely challenging publication schedules that take up all of their time and energy and leave nothing for all the other work that needs to get done.
In this step you will learn how to create and deliver enough engaging content to keep people interested and to get them to start engaging with you – but not at the expense of all the other things that you have to do.
You’ll also learn:
- What makes a really good Content Calendar
- How to start your calendar with the biggest things you’ll be doing over the course of the year.
- How to place guest posts and regular features in your calendar

“I would highly recommend her mastermind program!”
“Tabitha has created a fantastic program to cover a big gap in the market. I see lot of authors go through online programs packed full of information, but they are either too overwhelmed or too busy to take action from those programs. Tabitha’s Mastermind takes all the information and simplifies it into bite size chunks that are actionable and are not intimidating. She integrates a great accountability structure with the ability to get feedback at any step in the process. I would highly recommend her mastermind program!”
Rick Frishman

So now you may be wondering, “Tabitha, how EXACTLY are you going to teach me to…”
- Craft my enticing free gift
- Warm up and engage my new audience
- Create insightful and engaging content consistently
- Get known quickly with strategic guest posting
- Establish my content calendar
So that I can enjoy the consistent results of growing my platform to get out there and make a difference?
Valid question!
Here’s my answer…
I’ve designed this training to go much deeper than one of those “in-a-box” info products that gets you all excited and then leaves you alone to struggle your way through finding the time and the focus to get going. Sorry, I care too much to do that to you.
I’m going to hold your hand all the way through this one. It’s not okay with me for you to do anything but maximize your time and your ability to reach more people from your investment here.
Here are the SPECIFICS of how we’re going to do this:
You’ll be sent an invitation to join my exclusive online forum. There you’ll find the entire “Establish Your Platform” steps laid out for you in a clear, easy-to-follow format.
Every other week you’ll have assignments to complete from the program. You’ll need to watch the videos and go through the worksheets, templates and examples. Then, on the off weeks, you will join me and the other members of your mastermind for a 90-minute Mastermind Call where I will answer your questions along with your peers, provide hot seat coaching and more.
The only catch? You really need to do the work to participate in the group calls (otherwise it’s not much of an accountability program, is it?)
Each Mastermind Group will only have 6 – 8 members in it, so you will have plenty of time on each call for your questions.
You’ll have 6 Mastermind Calls from July to September. Once I know who is participating, I will assign members to each group an find a common call schedule.
Have to miss a call? No worries, each call will be recorded and posted on the forum for you.
Mastermind Call Schedule
Call 1: Week of July 13th
Call 2: Week of July 27th
Call 3: Week of August 10th
Call 4: Week of August 24th
Call 5: Week of September 7th
Call 6: Week of September 21st
All live calls are at 5p.m. Pacific / 8p.m. Eastern.
Support from a Community of Like-Minded Authorpreneurs.
Building your platform can feel lonely at times, which is why I place such a high value on community and creating opportunities for participants to interact with one another. You will gain access to my private Facebook group where it is a safe place to share your victories, challenges, and setbacks. This is also a great place to gain insight and inspiration from the collective wisdom of serious platform-builders like yourself.
4 Great Bonuses!
But that’s not all. My goal is to give you everything you need to establish your platform and spread your message. So that’s why I’ve also included these very special modules:
Bonus #1 – Online Technology Resources
Technology can be a real challenge for a lot of people establishing their platform – and it changes fast! So it’s hard to know if the information you are getting is the most up to date and appropriate.
I have created a special place in the forum where you can go to get more information on the technical aspects of creating your platform like:
- A hosting account for your website
- How to install WordPress on your website
- A sign up page to collect email addresses
- An email autoresponder to send messages and start building relationships.


Bonus #2 – An Exclusive invitation to talk with top literary agent, Michael Ebeling
Still trying to get your book published? Join Michael Ebeling on an exclusive Q&A call to get all of your publishing questions answered. Michael has appeared on the Agent panel of the Author 101 University events several times. Now you can talk with him in a more intimate environment.
Bonus #3 – Monetize Your Content into a High Impact On-Line Course
Learn what it takes to turn your content into an on-line program and monetize your platform. Join Jean DiGiovanna, founder of Workshop University for an exclusive Webinar where you’ll learn the different options for designing your on-line course based on your goals and the critical design principles that create lasting results with participants.

And for the first 20 people who sign up for the Establish Your Platform Mastermind, you will receive…

Bonus #4 – 2 free hours of private 1 on 1 coaching with me
And finally, for the first 20 people who sign up, I will personally coach you to help you attain the results you want (worth over $400).
You will schedule your 1st hour with me right away and we will talk about where you are at, set your goals for the program and create actionable immediate next steps.
Then you will have two 30-minute check-in sessions with me to help you with any blocks you may be having with establishing your platform.
I want to make sure you are able to create the results you want. Unfortunately, I cannot contribute this much time to everyone, but you can receive it if you are one of the first 20 to sign up.
“Thank you so much Tabitha for helping me see that I was in my own way!”
“I had started my business and I knew what I wanted to do and I couldn’t understand why it wasn’t happening fast enough. Talking with Tabitha, I realized that I was blocking myself and I had no clue. I’m a photographer, I have always been a photographer, ever since high school and it has always been fun for me. The minute I made it about business, all of a sudden I was afraid that if I made money in it and I was successful that it would stop being fun. How is that for stomping out your dreams? Tabitha made me realize all the fun I could have being successful and it was a change overnight. All of a sudden I started seeing all the wonderful things I could do once I became successful. Now, looking through the lens of pleasure and fun, my business has been thriving. Thank you so much Tabitha for helping me see that I was in my own way!”
Mari WolfSo to recap, here’s what you’re going to get:
My Establish Your Platform Mastermind Program that includes:
- Access to the online forum with all of the videos, lessons, worksheets, templates, examples and more.
- 6 live Mastermind Calls where you can personally ask me and your 5 – 7 peers your specific questions about establishing your platform
- Access to my private facebook group where you can post your real-time wins, questions, and get feedback on any content you are creating.
- Bonus #1: Access to my online technology resources
- Bonus #2: An exclusive invitation to ask top literary agent, Michael Ebeling your publishing questions
- Bonus #3: An exclusive invitation to the webinar: Monetize Your Content into a High Impact On-Line Course with the founder of Workshop University, Jean DiGiovanna
And for the first 20 people who sign up:
- Bonus #4: 2 free hours of private 1 on 1 coaching with me

So now you’re probably wondering, “What’s this going to cost me?”
Until now, my Establish Your Platform has only been available to my private clients for $2,997. But right now, you can get it for $997! Plus you get to walk through it with me during the 6 mastermind calls where I will help you establish your platform and answer any questions as they come up.
And for that low price, you’re going to learn the secrets behind quickly and efficiently establishing your platform without wasting your time with needless busy work. You’ll confidently grow your platform AND you’ll feel authentic while you’re doing it. What is that worth to you?
This is more than creating a platform so that you can publish your book, this is about getting your message out to the world in a BIG way, knowing you’re able to serve and share your brilliance to those who want it.
Here’s the great news…
You’re also protected by my 100% Satisfaction Guarantee
I’m confident that you will be thrilled with the Establish Your Platform Mastermind. I also know that if you follow the steps and do the work, you will have a life-transforming experience.
Just to back that up, I’ll give you until the end of the 2nd live Mastermind call to live with the work and REALLY decide if it’s for you… in your heart. If you decide it’s not for you, just let me know and get a full refund of your course tuition, no reason needed.
Ready to reserve your spot?
Yes Tabitha! I’m Ready
to Quickly and Efficiently
Establish My Platform!
I understand I’m going to get the Establish Your Platform Mastermind Program where I’ll strategically create and grow my platform.
I’m excited to be invited to 6 live Mastermind Coaching Calls where you will answer my questions each step of the way while I establish my platform!
And I can’t wait to start talking with my peers in your private facebook group where I can ask questions, celebrate my wins and ask for feedback on my platform content.
Plus, I’ll get these bonuses:
- Access to your online technology resources
- An exclusive invitation to ask top literary agent, Michael Ebeling my publishing questions
- An exclusive invitation to the webinar: Monetize Your Content into a High Impact On-Line Course with the founder of Workshop University, Jean DiGiovanna
And if I’m one of the first 20 people to sign up, I will also get
- 2 free hours of private 1 on 1 coaching with you
And I know I’m protected by your 100% Satisfaction “I Love this Training” Guarantee
Pay in full to register now
$997 (Best Value)
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3 easy installments of $347
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